Transmedia Task Forces
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View ArticleWelcome To Now: The Hypersociability of Now
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View ArticleCampaigns: Serving the Needs of Marketers, Not Consumers
The rapid-fire shifts within the media landscape are forcing us to think differently. And while we have done a much better job of listening to consumer passions, desires and interests, we are, by and...
View ArticleMore Social Currency Evolving... (Like Swine Flu)
Our friends from TRÜF discovered an interesting follow-up to the Obama/Joker poster. This street campaign seemingly goes on the offense against some folks’ favorite right-wing bag of gas, Rush...
View ArticleWelcome to the New World Web
We are ubiquitous. Think of people as pixels (or vice versa). The semantic web is taking on new life beyond artificial intelligence – it is incorporating real human sentiment and building personality...
View ArticleHow Transmedia Could've Helped Us Avoid the Financial Crisis
Gretchen Morgensen and Louise Story wrote a terrific piece in the New York Times this past week (Thursday, Dec. 24th) on how the global banks, namely Goldman Sachs, forecasted the implosion of...
View ArticleA Purview Into Annotative Storytelling
via jawbone.tv The wise and wily folks at @JawboneTV pointed me in the direction of this trailer that is a great representation of where interactive media is headed. Remove for a second the fact that...
View ArticleIn Honor of MLK: Thoughts on the Unmarketing of Our Media #transmedia #MLK
The famous screenwriter William Goldman has often said that “No one knows anything.” Then there was the illustrious Walker Evans, who once said, “Stare, pry, listen, eavesdrop. Die knowing something....
View ArticleThe Construct of Good & Media Transcendence #SXSWi #NYTimes #metathinking...
I’ve had a bit of a catharsis. This exploration may start out feeling a bit clinical, and lengthy, but what I am about to share with you may help you understand the value of who you are and what it is...
View ArticlePower to the People: How We Will Control the Future of Media #remix...
It’s intriguing, and often confounding, to witness the progression of convergence culture in terms of how media objects and stories can flourish. Storytelling, as both a practice and an artform, is...
View ArticleCoexisting in a Post-Digital World -> #marketing #CRM #brands #business...
“Digital wisdom is made of recycled electrons that are meaningful until you pull the plug.” -- Don Rittner [image credit: Russell Davies, from his 2009 blog “Meet the...
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